Working to realise the potential of social marketing...

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The first collection of fully-researched case studies to show that social marketing works!

ShowCase features successful UK and International programmes, which have used social marketing techniques to achieve real behavioural changes.

Each case study:

  • Meets the eight Social Marketing Benchmark Criteria
  • Features a strong 'Methods Mix'
  • Demonstrates measurable behavioural outcomes

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We hope you enjoy using ShowCase, and that it will continue to inspire strong social marketing practice.

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Featured on ShowCase

Title:

Sub21

Topic:

Alcohol

Organisation:

North Tyneside PCT and Lamerton Swales

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This project was part of the NSMC's learning demonstration sites scheme. While each of the ten learning demonstration sites considered all eight benchmark criteria, they should be viewed as pilot sites where new ways of working were tested, rather than as definitive examples of social marketing best…
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