National Social Marketing Centre

I, like many of my fellow social marketers I’m sure, have often struggled with (and sometimes dread) the frequently asked question by friends and family - “What is social marketing?” closely followed by, “So, what is it that social marketers actually do?”

Really interesting analysis programme on the BBC Radio 4 on Monday night - looking at what makes an effective school.

The north east of England is on the verge of an ‘epidemic’ of liver disease, according to the health campaign group Balance.

Rowena and I had another two good days in Finland last week after my previous blog. We had a great response to the session we ran at the University with lots of people interested in finding out more and looking forward to the translation of our Big Pocket Guide into Finnish.

Rowena and I are in Helsinki at the moment doing some training and project work with the Institute of Public Health and RAY, a major funder of public health work in Finland.