National Social Marketing Centre

I, like many of my fellow social marketers I’m sure, have often struggled with (and sometimes dread) the frequently asked question by friends and family - “What is social marketing?” closely followed by, “So, what is it that social marketers actually do?”

Thornely & Hill have put together a nice infographic on the differences between social marketing and social media marketing.

In the stereotyped view of some of our friends from across the pond, we Brits are known for three things: rain, Royalty and bad teeth.